Most companies use a minimum advertising pricing (MAP) strategy to ensure that authorized resellers follow the right pricing for products, although an efficient strategy requires more than just that. A MAP […]
Tag: Branding
Promotional Merchandise Form the Personal Connections that Digital Marketing Can’t
Companies are among the first to adopt the growing digital trend. In fact, they’re digitising large segments of their operations, including marketing and promotion. And while this is a strategic […]
Top Reasons You Should Embrace Branding
Having a quality product will give you an edge, but this is not always enough when your aim is to outdo your competitors, particularly those who have been doing business […]